Audit, Commerce
Opportunity Sizing
An Audit can find dozens of problems. Opportunity Sizing puts a value on each, so the roadmap starts with the fixes that pay back first rather than the ones that are easiest to describe.
What we look atWhat it covers.
- 01
Impact estimates
For each finding, a reasoned estimate of the revenue or profit it could recover, with the assumptions shown.
- 02
Effort and cost
What each fix takes in design, development and time, so value can be set against cost.
- 03
Dependencies
Which fixes must come first because others depend on them, such as fixing tracking before testing.
- 04
Confidence
How sure we are of each estimate, and which are educated guesses that a test should settle.
- 05
Sequence
A suggested order across the first quarters, balancing quick wins with larger projects.
Why it mattersWhat it is worth.
Without sizing, roadmaps get ordered by opinion, by what is loudest or what is easiest. With sizing, the order follows the money.
It also makes the roadmap easy to defend inside a business. A finance director can see the reasoning, and the assumptions are open to challenge.
What you getWhat you take away.
- 01
A sized roadmap
Every recommendation with its estimated impact, effort and confidence.
- 02
A first-90-days plan
The fixes to start with, and what each is expected to return.
- 03
A test list
The recommendations that need proof before investment, designed as experiments.
How it worksThree steps.
- 01
We gather the findings
Every issue from the brand, customer experience and commerce reviews.
- 02
We estimate each one
From your funnel, margin and traffic figures, with our assumptions written down.
- 03
We sequence the work
Impact, effort and dependencies decide the order. The roadmap is yours to keep.
CommercePart of Audit
- Funnel AnalysisMeasuring where shoppers drop off, from landing page to completed checkout.Open
- Channel & Margin ReviewComparing what each channel, from your own store to marketplaces and social, really contributes after costs.Open
- Search & AI VisibilityReviewing how easily shoppers, search engines and AI assistants can find, understand and recommend your store.Open
- All of AuditWe Don’t Guess. We Diagnose.Open
- Next stage: BuildFlagships, Not Templates.Open
QuestionsQuick answers
Are the estimates guarantees?
No. They are reasoned estimates with stated assumptions and a confidence level. We would rather show you the range than promise a number.
Can we use the roadmap without Artive?
Yes. It is yours to keep whether or not we build it, and written so your team or another agency can act on it.
How does this connect to the ROI calculator?
The Grow ROI calculator turns assumptions about lift into break-even and profit. Opportunity Sizing applies the same thinking to each fix in your roadmap.
Free toolsRun your own numbers
- Estimate & quotePick your services and dates. See a fixed price for each outcome and the timeline, and download a PDF quote.Open
- Platform feesShopify, WooCommerce, Takealot, Amazon and Makro fees, side by side, for your sales.Open
- Growth ROI calculatorWhat a monthly retainer has to earn to pay for itself, in profit.Open
- Ad calculatorWhat paid ads managed by Artive cost: ad spend, our fees and your break-even.Open
Stop choosing between beautiful branding and profitable growth.
You can have a brand people feel and a bank account that proves it.
The first step is an ACR Diagnostic. We find the leak. You decide if you want us to fix the pipe.