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Our ecosystemThe connections that sell.

A store is only as good as what it is plugged into. We pick the platforms, payments, channels and tools that fit your business, connect them properly and measure what each one earns.

84tools and platforms in 16 categories

84 tools

01

The foundationPlatforms

Where your store lives. We build flagships on Shopify and WooCommerce and move stores between them without losing data.

  • Audit
  • Build
  • EcommerceWe build with it

    Shopify

    Our main build platform. Online Store 2.0 themes, custom Liquid and migrations from legacy platforms.

  • EcommerceWe build with it

    WooCommerce

    Flexible stores on WordPress for businesses that want full control of their data and hosting.

02

Where shoppers already areMarketplaces & social commerce

Your own store plus the marketplaces and social channels your customers already use, working together instead of competing.

  • Build
  • Grow
  • MarketplaceWe build with it

    Takealot

    South Africa’s biggest marketplace. Listings, feeds and pricing that work alongside your own store.

  • MarketplaceWe build with it

    Amazon

    Cross-border selling and listings for brands ready to reach beyond South Africa.

  • MarketplaceWe build with it

    Makro Marketplace

    A growing local marketplace for brands with a wide range.

  • MarketplaceWe build with it

    Walmart

    Marketplace and retail media reach for brands selling into the United States.

  • Entertainment commerceWe build with it

    TikTok Shop

    Shoppable video, live shopping and creator-led sales.

  • Social commerceWe build with it

    Instagram & Facebook Shops

    Catalogues and checkout inside the feeds where your customers scroll.

  • Conversational commerceWe build with it

    WhatsApp

    Order updates, support and selling in the app South Africa lives in.

03

Be found, then be chosenAdvertising & retail media

Paid media managed for profit on ad spend, not clicks, with the creative to keep it working.

  • Grow
  • Paid socialWe build with it

    Meta Ads

    Facebook and Instagram campaigns built on fresh creative and clean audiences.

  • Search & shoppingWe build with it

    Google Ads

    Search, Shopping and Performance Max tied to product margin.

  • Paid videoWe build with it

    TikTok Ads

    Native, scroll-stopping video for younger, high-intent audiences.

  • Retail mediaWe build with it

    Criteo

    Advertising inside retailer and marketplace platforms, at the moment shoppers are ready to buy.

04

Make the second order easierEmail, SMS & retention

Flows and segments that turn one-time buyers into regulars.

  • Grow
  • Email & SMSWe build with it

    Klaviyo

    Segmentation and predictive flows that lift lifetime value.

  • Email & SMSWe build with it

    Brevo

    A cost-friendly option for welcome series, campaigns and transactional email.

  • SMSWe build with it

    Attentive

    Text-message flows for drops, back-in-stock and abandoned carts.

  • SubscriptionsWe build with it

    Skio

    Subscribe-and-save for products people reorder.

  • EmailWe connect it

    Mailchimp

    Familiar email campaigns and automations for smaller lists.

  • Email & SMSWe connect it

    Omnisend

    Email, SMS and push flows built for online stores.

05

Answer fastSupport & messaging

Helpdesks and messaging that keep customers informed and cut the repeat questions.

  • Build
  • Grow
  • HelpdeskWe connect it

    Gorgias

    A helpdesk built around online store orders, with Shopify data beside each ticket.

  • HelpdeskWe connect it

    Freshdesk

    Shared inbox, tickets and a help centre.

  • HelpdeskWe connect it

    Zendesk

    Support tickets, chat and a knowledge base at scale.

  • MessagingWe connect it

    Twilio

    WhatsApp, SMS and voice through one API.

  • MessagingWe connect it

    Clickatell

    African SMS and WhatsApp messaging.

  • MessagingWe connect it

    Infobip

    WhatsApp, SMS and email at volume.

06

Let customers sellReviews & social proof

Reviews, ratings and photos that build trust on the page and in search.

  • Build
  • Grow
  • ReviewsWe connect it

    Judge.me

    Product reviews with photos, ratings in search and simple pricing.

  • Reviews & UGCWe connect it

    Yotpo

    Reviews, photos and loyalty from one platform.

  • ReviewsWe connect it

    Trustpilot

    Independent business reviews shoppers recognise.

  • ReviewsWe connect it

    Okendo

    Reviews and customer insights for Shopify brands.

07

Reward the regularsLoyalty & rewards

Points, tiers and referrals that bring customers back for the second order.

  • Grow
  • LoyaltyWe connect it

    Smile.io

    Points, VIP tiers and referral rewards for online stores.

  • LoyaltyWe connect it

    LoyaltyLion

    Loyalty and referral programmes with deep email integration.

08

Decisions from dataAnalytics & optimisation

Tracking you can trust, and tools that show where shoppers stall.

  • Audit
  • Build
  • Grow
  • AnalyticsWe build with it

    Google Analytics 4

    Events and conversions verified at launch and kept honest after.

  • BehaviourWe build with it

    Hotjar

    Heatmaps and recordings that show where shoppers hesitate.

  • Profit reportingWe build with it

    Triple Whale

    One view of ad spend, revenue and margin across channels.

  • Data pipelineWe build with it

    Littledata

    Accurate Shopify to analytics and ad platform tracking.

  • DashboardsWe connect it

    Looker Studio

    Simple, shareable dashboards for your numbers.

  • TrackingWe connect it

    Meta Conversions API

    Server-side events so Meta ads keep their data when browsers block pixels.

  • TrackingWe connect it

    Google Tag Manager

    One place to manage tags and events without editing the theme each time.

  • BehaviourWe connect it

    Microsoft Clarity

    Free heatmaps and session recordings.

  • AttributionWe connect it

    Northbeam

    Marketing attribution across paid channels.

10

Trusted local checkoutPayments

The payment options South African shoppers trust, set up so checkout stays fast on any connection.

  • Build
  • Cards & EFTWe connect it

    PayFast

    One of the most widely used South African gateways, with cards and instant EFT.

  • Cards & moreWe connect it

    Peach Payments

    A gateway for growing merchants with several local payment methods.

  • Instant EFTWe connect it

    Ozow

    Pay straight from the shopper’s bank without a card.

  • CardsWe connect it

    Paystack

    Card payments with a developer-friendly setup.

  • Cards & in personWe connect it

    Yoco

    Online and in-store payments for businesses that sell both ways.

  • Buy now, pay laterWe connect it

    Payflex

    Shoppers split a purchase into interest-free instalments.

  • Buy now, pay laterWe connect it

    PayJustNow

    Interest-free instalments that lift basket size.

  • CreditWe connect it

    Mobicred

    A revolving credit line for higher-value purchases.

  • Cards & EFTWe connect it

    Netcash

    A South African gateway and payments group with cards, EFT and debit orders.

  • QR paymentsWe connect it

    SnapScan

    Pay by scanning a code with a banking or wallet app.

  • QR paymentsWe connect it

    Zapper

    QR payments and loyalty at the till and online.

  • Open bankingWe connect it

    Stitch

    Pay-by-bank and account data through an African open banking platform.

  • WalletWe connect it

    Apple Pay

    One-tap checkout on iPhones and Macs, with fewer form fields.

  • WalletWe connect it

    Google Pay

    One-tap checkout on Android and Chrome.

11

Get it to the doorShipping & fulfilment

Rates at checkout, tracking for shoppers and stock that stays in sync across channels.

  • Build
  • Grow
  • ShippingWe connect it

    Bob Go

    One app that quotes and books several South African couriers.

  • CourierWe connect it

    The Courier Guy

    Door-to-door delivery nationwide, bookable through Bob Go or direct.

  • Pick-up pointsWe connect it

    Pargo

    Collection points for shoppers who are not home during the day.

  • InventoryWe connect it

    Stock2Shop

    Keeps stock and products in sync across your store and marketplaces.

  • ShippingWe connect it

    Ship Logic

    The Courier Guy’s shipping platform, with rates and labels in one place.

  • CourierWe connect it

    RAM

    National courier and delivery for parcels and bulk freight.

  • CourierWe connect it

    Aramex

    International and local express delivery.

  • CourierWe connect it

    DHL

    International express shipping for cross-border orders.

  • ReturnsWe connect it

    ReturnGo

    A returns portal that turns refunds into exchanges and store credit.

12

Make the books matchAccounting & ERP

Orders, stock and payments flowing into the system your finance team already uses.

  • Build
  • AccountingWe connect it

    Xero

    Cloud accounting with automatic order and payout reconciliation.

  • AccountingWe connect it

    QuickBooks

    Accounting and invoicing for small and growing businesses.

  • Accounting & ERPWe connect it

    Sage

    Accounting and Sage Pastel stock control used widely in South Africa.

  • ERPWe connect it

    Odoo

    An open ERP for stock, sales, purchasing and accounting.

13

One catalogue, every channelProduct data & feeds

Clean product data sent to your store, marketplaces and shopping ads.

  • Build
  • Grow
  • PIMWe connect it

    Sales Layer

    A product information platform that feeds every channel from one source.

  • PIMWe connect it

    Akeneo

    Product data management for larger catalogues.

  • Shopping feedsWe connect it

    Google Merchant Center

    Your product feed for Google Shopping and free listings.

14

Know every customerCRM & sales

Customer records and pipelines that connect orders to conversations.

  • Grow
  • CRMWe connect it

    HubSpot

    CRM, marketing and sales tools in one place.

  • CRMWe connect it

    Zoho

    CRM and business apps with strong South African support.

  • CRMWe connect it

    Pipedrive

    A simple sales pipeline for smaller teams.

15

Make it look like youCreative tools

Where your brand assets, product imagery and campaign designs are made and shared.

  • Build
  • Grow
  • DesignWe connect it

    Figma

    Interface design and prototypes for your store and apps.

  • DesignWe connect it

    Canva

    Everyday social and campaign designs your team can edit.

  • DesignWe connect it

    Adobe Creative Cloud

    Photoshop, Illustrator and video tools for brand and product assets.

16

Fast, safe, always onHosting & security

Infrastructure picked for speed and uptime, including through load-shedding.

  • Audit
  • Build
  • CDN & securityWe connect it

    Cloudflare

    Caching, DNS and protection in front of your store.

  • CloudWe connect it

    AWS

    Scalable infrastructure for custom builds and integrations.

  • CloudWe connect it

    Google Cloud

    Cloud hosting and data tools, including BigQuery.

  • Managed hostingWe connect it

    Cloudways

    Managed WooCommerce hosting without the server admin.

  • HostingWe connect it

    Hetzner

    Good-value servers for projects that need their own box.

Where to startThree stacks to begin with.

Not sure what your store needs? These are the combinations we reach for first. We change them to fit your catalogue, your customers and your budget.

  • 01

    Starter

    A lean store that takes payments, ships orders and starts learning.

    • Shopify or WooCommerce
    • PayFast
    • Bob Go
    • Mailchimp or Brevo
    • Google Analytics 4
    • Judge.me
  • 02

    Growth

    More channels, better retention and reporting you can act on.

    • Shopify
    • Peach Payments and Payflex
    • Bob Go
    • Klaviyo
    • Meta Ads and Google Ads
    • Hotjar
    • Xero
    • Smile.io
  • 03

    Scale

    Many channels and a bigger catalogue, run from one source of truth.

    • Shopify
    • Peach Payments
    • Stock2Shop
    • Klaviyo
    • Triple Whale
    • Gorgias
    • Algolia or Doofinder
    • Sales Layer
    • Cloudflare
Not sure?

Let us map your stack.

An Audit shows what you run today, what earns its keep and what to add or drop.

Start with an Audit

Where it fitsOne ecosystem. Three stages.

  1. 01AuditWe read your data and your stack: tracking, apps, speed and checkout, to see which connections earn their keep and which only add weight.
  2. 02BuildWe set up the platform, payments, shipping, channels and tracking so everything talks to everything from launch day.
  3. 03GrowWe run the ad, email, retention and reporting tools every month and move budget to what returns profit.

The Artive groupAnd our own.

Beyond the tools we connect for you, Artive runs its own network.

Logos and names belong to their owners. “We connect it” means we integrate it for clients; it does not mean an official partnership.

Don’t see your tool?

If it has an API or an app store listing, we can usually connect it. Tell us what you run today and we will tell you what to keep, what to drop and what to add.

Start with an Audit. We map your stack and show you where it leaks.

Tell us your stack