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Build, Built to Sell

Conversion-Led Checkout

Checkout is where intent turns into revenue, and where most carts are lost. We design checkouts with fewer steps, the payment options South African shoppers trust, and the resilience to work on a poor connection.

What we buildWhat it covers.

  1. 01

    Fewer steps, fewer fields

    Only the information needed to complete the order, with sensible defaults, autofill and guest checkout.

  2. 02

    Local payment options

    The methods your customers already trust, such as card, instant EFT and wallets through local gateways like PayFast and Ozow.

  3. 03

    Delivery clarity

    Delivery cost, timing and options shown early, so there is no surprise at the end.

  4. 04

    Resilience

    Checkouts that cope with slow mobile connections and interruptions, and recover rather than lose the cart.

  5. 05

    Trust signals

    Security, returns and support information placed where hesitation happens.

Why it mattersWhat it is worth.

Shoppers who have already decided to buy leave at checkout because of a surprise cost, a failed payment, a long form or a loss of trust. Each of those can be fixed.

A checkout that works on a poor connection matters here. Patchy mobile data and load-shedding are normal conditions for many of your customers, not edge cases.

What you getWhat you take away.

  1. 01

    A redesigned checkout flow

    Designed and built on Shopify’s checkout capabilities, for mobile first.

  2. 02

    Payment and delivery set-up

    The gateways and delivery options connected, tested and tuned.

  3. 03

    A checkout test plan

    The changes we would test next, so conversion keeps improving after launch.

How it worksThree steps.

  1. 01

    We start with where carts are lost

    The Audit’s funnel and heuristic findings set the priorities.

  2. 02

    We design and build the flow

    Fewer steps, clearer costs and the right payment options, working on mobile first.

  3. 03

    We test failure cases

    Declined cards, dropped connections and double clicks are tried on purpose before launch.

QuestionsQuick answers

Which payment gateways can you set up?

The local gateways commonly used by South African Shopify stores, such as PayFast and Ozow, and international options where relevant. Fees differ, so we help you compare.

Can you customise the Shopify checkout?

Within what Shopify permits for your plan. We tell you plainly what is possible and what is not.

Will this raise conversion?

It removes known causes of lost sales. We measure the result against your own funnel rather than promising a figure.

Free toolsRun your own numbers

Stop choosing between beautiful branding and profitable growth.

You can have a brand people feel and a bank account that proves it.

The first step is an ACR Diagnostic. We find the leak. You decide if you want us to fix the pipe.

Let's talk growth